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Blog

The 3 most important people to a book

June 5, 2019 by Peter Wietmarschen Leave a Comment

So you have made the decision to write and publish your book, great! Today, our #TuesdayTip blog focuses on how hiring publishing professionals helps you avoid fatal flaws when publishing your book. Writing and publishing a book has never been easier. With the advent of numerous self-publishing ... Read More

Filed Under: #TuesdayTips, Uncategorized

Discover Your Ideal Audience – Because It Matters!

May 21, 2019 by Colleen Wietmarschen Leave a Comment

There's always so much talk about the importance of finding out who your ideal audience is before you do anything. Honestly, it drove me crazy for a long, long time. I didn't want to narrow my audience down. What if we wanted to work with both fiction and non-fiction writers? What about children's ... Read More

Filed Under: Uncategorized

Organization is your key to success!

May 15, 2019 by Colleen Wietmarschen Leave a Comment

For every minute spent in organizing, an hour is earned." Benjamin Franklin Remember back in grade school, high school, and college when most of you were painstakingly organizing your speech or term papers? Come on, you know you do, and I'll admit to you - I never took the time to organize ... Read More

Filed Under: Uncategorized

Facebook Live Videos Build Your Ideal Audience

October 16, 2018 by Colleen Wietmarschen Leave a Comment

How to Strategically Use Facebook Live Videos to Build Your Ideal Audience Strategically using Facebook Live can build your audience (but there's work involved)! In my last blog, I provided tips on how you can leverage social media to promote your book: build your audience, be consistent, and be ... Read More

Filed Under: Authors, Book, Social Media, Uncategorized, Videos Tagged With: audience, author, books, community, Facebook, Facebook Live, publishing, Self-Publishing, social media, speakers, Video

Social Media – How Authors Can Effectively Promote Their Book!

September 24, 2018 by Colleen Wietmarschen Leave a Comment

Leveraging Social Media to Promote Your Book Goes Back to Business Basics I know, you're rolling your eyes and thinking, sure it is. What does promoting my book have to do with leveraging social media and how does it relate to the basics of growing a business? If you think back, I'm sure you can ... Read More

Filed Under: Social Media Tagged With: authors, book, book marketing, books, Facebook, Instagram, marketing, marketing plan, Twitter, Video, YouTube

Language is more than talking!

September 4, 2018 by Colleen Wietmarschen Leave a Comment

Language and its relationship to your audience Peter and I have been talking about the importance of a CLEAR message for several months, but today I'm delving deeper into language and how to find your voice, your style, and your tone when writing. Believe it or not, voice, style, and tone work ... Read More

Filed Under: Authors, Creative Writing, Writing Tagged With: language, style, tone, voice, writing

unified message chain link

The 4 Major Areas of a Unified Message

August 22, 2018 by Peter Wietmarschen Leave a Comment

What is your unified message? Earlier in the week, Monday to be exact, Colleen shared with us her tips to create a CLEAR message.  But what exactly do we mean when we say message? Are we talking about a speech? Your book? Your website? Yes, all of that and more! What is your message then? Everything ... Read More

Filed Under: Blog, Uncategorized Tagged With: blog, book, coach, entrepreneur, message, social media, speaker, speech, unified message, website, writer, writing

Your message can make or break your business!

August 20, 2018 by Colleen Wietmarschen Leave a Comment

Merriam-Webster definitions of "clear" and "message" Clear (adjective): Easily heard, easily visible, and free from obscurity or ambiguity: easily understood. Message (noun): A communication in writing, in speech, or by signals; an underlying theme or idea. We all know having a clear ... Read More

Filed Under: Business, Marketing, Uncategorized, Writing Tagged With: audience, content writing, copywriting, edit, language, message, writing

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