How does P&G sell their latest Tide product? Who does Disney sell tickets their latest movie to? How does your local coffee shop bring in customers? How do you sell more copies of your book? There are many ways each of these companies reach their customers but the one thing they all have in ... Read More
Facebook Live Videos Build Your Ideal Audience
How to Strategically Use Facebook Live Videos to Build Your Ideal Audience Strategically using Facebook Live can build your audience (but there's work involved)! In my last blog, I provided tips on how you can leverage social media to promote your book: build your audience, be consistent, and be ... Read More
Your message can make or break your business!
Merriam-Webster definitions of "clear" and "message" Clear (adjective): Easily heard, easily visible, and free from obscurity or ambiguity: easily understood. Message (noun): A communication in writing, in speech, or by signals; an underlying theme or idea. We all know having a clear message ... Read More
Sharing Knowledge: Speaking on Stage Is Both Exhilarating and Intimidating
"The human brain starts working the moment you are born and never stops until you stand up to speak in public." ~ George Jessel How can something be both exhilarating and intimidating? It's like the fine line between love and hate; you feel the thrill of exhilaration and the fear of intimidation at ... Read More