When it comes to writing your book, genre is an important characteristic to keep in mind. It is the major classification used by publishers to make decisions regarding a book. They will decide what book they want to publish, the editing and stylistic changes, artistic choices, and more. No matter if ... Read More
Language is more than talking!
Language and its relationship to your audience Peter and I have been talking about the importance of a CLEAR message for several months, but today I'm delving deeper into language and how to find your voice, your style, and your tone when writing. Believe it or not, voice, style, and tone work ... Read More
The 4 Major Areas of a Unified Message
What is your unified message? Earlier in the week, Monday to be exact, Colleen shared with us her tips to create a CLEAR message. But what exactly do we mean when we say message? Are we talking about a speech? Your book? Your website? Yes, all of that and more! What is your message then? ... Read More
Your message can make or break your business!
Merriam-Webster definitions of "clear" and "message" Clear (adjective): Easily heard, easily visible, and free from obscurity or ambiguity: easily understood. Message (noun): A communication in writing, in speech, or by signals; an underlying theme or idea. We all know having a clear message ... Read More