When it comes to writing your book, genre is an important characteristic to keep in mind. It is the major classification used by publishers to make decisions regarding a book. They will decide what book they want to publish, the editing and stylistic changes, artistic choices, and more. No matter if ... Read More
Social Media – How Authors Can Effectively Promote Their Book!
Leveraging Social Media to Promote Your Book Goes Back to Business Basics I know, you're rolling your eyes and thinking, sure it is. What does promoting my book have to do with leveraging social media and how does it relate to the basics of growing a business? If you think back, I'm sure you can ... Read More
The 4 Major Areas of a Unified Message
What is your unified message? Earlier in the week, Monday to be exact, Colleen shared with us her tips to create a CLEAR message. But what exactly do we mean when we say message? Are we talking about a speech? Your book? Your website? Yes, all of that and more! What is your message then? Everything ... Read More
The 3 Best Events for Authors: Spreading the Word About You
No matter if you are writing your book or you're near the end of the publishing phase, it's time to begin marketing your book. I think one of the biggest fallacies about marketing a book is you market your book after you've written it. That is categorically false. Don't listen to people who say ... Read More