Connecting and Communicating With Your Audience, Part 4 Knowing your audience is key in your business. Have you ever felt all over the place when you're networking and people ask, "who is one person I can connect you with?" When we aren't CLEAR on who our audience is we dread the question. Be ... Read More
Editing: An Investment for Your Business
Connecting and Communicating With Your Audience, Part 3 Having a CLEAR message for your audience is necessary so they understand the WHO, WHAT, WHEN, WHERE, AND WHY. Editing is the process by which you can make sure you are CLEAR on these 5 Ws. An editor is one of the most important professionals ... Read More
The Hard Truth About Publishing
Let's rip this band-aid off... Most authors never make money off their books. However, with a little education and hard work you can be an author who makes money. The biggest thing to understand is publishing matters when you look at how you and your book will make money. Let's take a quick look at ... Read More
What makes a good book?
What makes a good book? It's a question many authors ask themselves. There are many factors which influence the overall quality of a book, but today let's focus on the content of your book. Change the question to what stories/experiences/ideas make a good book. Become CLEAR on your message Over ... Read More