Social Media Planning, Writing, and Scheduling Doesn't Have to Be Stressful I don't know about you, but if I don't organize my thoughts, create a plan, and write my social media ahead of time, I fail to even do it. (As a business owner, did I just admit this?) Sadly, yes, but I've found a system ... Read More
About Colleen Wietmarschen
Become a Better Writer: Read
Connecting and Communicating With Your Audience, Part 5 When you read you become a better writer. But what does reading and writing have to do with connecting and communicating with your audience, you ask? When you read you gain knowledge and find inspiration. It doesn't matter what genre you read: ... Read More
Not Knowing Your Audience is Like Looking for a Needle in a Haystack
Connecting and Communicating With Your Audience, Part 4 Knowing your audience is key in your business. Have you ever felt all over the place when you're networking and people ask, "who is one person I can connect you with?" When we aren't CLEAR on who our audience is we dread the question. Be ... Read More
Editing: An Investment for Your Business
Connecting and Communicating With Your Audience, Part 3 Having a CLEAR message for your audience is necessary so they understand the WHO, WHAT, WHEN, WHERE, AND WHY. Editing is the process by which you make sure you are CLEAR on these 5 Ws. An editor is one of the most important professionals you ... Read More